Groundbreaking initiatives that bridge cultures, amplify diverse voices, and create
meaningful opportunities for artists and communities across Canada.
Bi-Monthly Event Series – Six uniquely themed editions (Incense, Rosewood, Cedar, Citrus, Musk, Frankincense).
Live Intimate Concerts – Curated performances across genres (R&B, Soul, Afrobeats, Experimental, and more).
Album Listening Parties – Exclusive previews and artist storytelling sessions.
Open Mic Showcases – Platform for grassroots talent discovery.
Producer–Artist Matchmaking – A collaborative zone for beatmakers, writers, and vocalists to connect.
Free Beat Exchange – Encouraging creative trade and sonic experimentation.
Brand & Sponsor Integration – Opportunities for on-site activations, co-branding, and media collaborations.
Community-Building Focus – A space designed for cultural connection, networking, and creative growth.
The African Heritage Festival of Music and Dance (AHFOMAD) is a vibrant celebration of arts, music, and cultural as well as contemporary dance, rooted in the African Canadian experience. Showcasing performers from local, national, and international stages across Africa and the Americas, the festival highlights the creativity and diversity of the African diaspora.
Organized by the African Heritage Music and Dance Society (AHMDS), a registered nonprofit organization in British Columbia, AHFOMAD continues to serve as a platform for cultural exchange, artistic excellence, and community connection.
The 2026 AHFOMAD Festival will take place over three days, September 4–6, 2026, bringing together world-renowned international artists with emerging and established Canadian talent. Beyond the performances, festival-goers can enjoy interactive workshops, dynamic pop-up markets, and countless opportunities for meaningful social connection.
Join us at Surrey Civic Plaza for a one-of-a-kind celebration of the richness, resilience, and rhythm of the African diaspora
Live Music Showcases – Quarterly curated events featuring 3–5 rising artists and one headline act per edition.
Artist Discovery Segment – Spotlighting a new, unsigned artist at each event to support career growth.
Beer Partner Activations – Integrating local or national beer brands with experiential on-site promotions.
Radio & Media Partnerships – Leveraging local country radio stations and media houses to boost visibility.
Audience Engagement – Interactive voting and fan experiences that give the audience a voice in the show.
Content & Digital Amplification – High-quality event content for social media, press, and artist promotion.
Community & Cultural Focus – Events hosted in venues that reflect the rustic, authentic country spirit of BC.
Multi-episode series showcasing cultural narratives
Community-building content hubs and resources
Large-scale events celebrating diversity and talent
Providing a vibrant platform for student artists and performers to exhibit their talents
We are a Vancouver-based entertainment agency dedicated to connecting global talent with Canadian opportunities. From booking artists to producing cultural events, recording music, and managing publishing rights, we provide everything needed to bring creative visions to life.
We work with artists, brands, and event organizers alike. Whether you’re a musician looking for representation, a company planning an event, or a community seeking authentic cultural experiences, SCENT is here to support and connect you.
Our team specializes in curating memorable, culturally rich experiences. This includes:
• Global Talent Showcases
• Music concerts and listening sessions
• Cross-cultural festivals with food, art, and performances
• Professional networking events for creatives
Each event is designed to celebrate diversity and create meaningful connections.
Inclusivity is at the heart of what we do. We champion underrepresented voices by discovering unique talent, offering mentorship, and creating platforms that ensure artists are seen and heard. Projects like The Arrival Canada highlight the stories and contributions of immigrant artists, giving them the recognition they deserve.
We combine global reach with local expertise. Our team doesn’t just manage logistics — we craft experiences that tell authentic cultural stories and leave lasting impressions. By choosing SCENT, you gain access to a trusted network of artists, personalised project management, and a partner dedicated to excellence, inclusivity, and innovation.
Copyright © 2025 Shifting Culture Entertainment. All rights reserved.